-

Introducing LTK AI: The Chatbot Powered by Trusted Creator Recommendations

DALLAS--(BUSINESS WIRE)--LTK, the company that turned influence into a global economy, today announced the launch of LTK AI: a chatbot built directly into the LTK consumer app for personalized discovery, powered by real creator content and trusted recommendations.

LTK AI adds a conversational layer to the LTK experience designed to help users discover what to wear, style, pack, gift, or try next based on real-world context and creator guidance.

Share

LTK AI adds a conversational layer to the LTK experience designed to help users discover what to wear, style, pack, gift, or try next based on real-world context and creator guidance. It delivers authentic and personalized recommendations for whatever consumers are looking for.

  • Curious who’s trending at this summer’s music festivals? Discover the creators shaping the scene.
  • Not sure what to pack for Japan during the cherry blossom season? We’ll show you what creators recommend.
  • Training for your next half-marathon? Explore what other running-obsessed people are recommending right now.

Instead of generating one-size-fits all search results, LTK AI surfaces real posts, outfits, routines, recipes, reviews, styling moments, and more from hundreds of thousands of verified creators - that millions of people already follow and trust inside the LTK app.

Built for Trusted Creator Recommendations

Today, discovering products through creators is no longer a trend - it’s the norm. Trust in creators is at an all-time high, up 21% year-over-year and 86% of Gen Z relying on creator recommendations to drive purchase decisions.

As the social app built for trusted recommendations across everything you’re into, the new LTK AI assistant is trained on over a decade of content from verified creators sharing what they actually wear, use, style, gift, and recommend. It reflects the trusted ecosystem millions of consumers already engage with on LTK.

Because the best recommendations come from real people and real content.

LTK AI is now available in the LTK app. Users can download or update the LTK app in the App Store to experience personalized discovery powered by real people, real content, and real recommendations.

About LTK

LTK is the global creator commerce platform that turned creator influence into a worldwide economy. Founded in 2011 by Amber Venz Box and Baxter Box, LTK is a three-sided marketplace with dedicated platforms for creators, brands, and consumers.

LTK empowers creators to retain, nurture and grow direct relationships with their audiences through their LTK profiles, creating lasting businesses. For brands, LTK is a full-funnel, performance channel that scales globally, and turns creators into a retailer’s tech-enabled power partner. Today, LTK powers $6B in annual retail sales, supports 60,000 creator-brand collaborations each year, has 8,000 retailers actively investing in creators, and is used by more than 44M monthly users. LTK’s mission to empower creator success has led to nearly $3B invested in creators and helped nearly 400 women become self-made millionaires.

Headquartered in Dallas, TX, LTK operates across five continents. Download the LTK app in the App Store or Google Play. For updates, follow @ltk.hq on Instagram and @shopltk on X and LTK on LinkedIn.

LTK


Release Versions

Social Media Profiles
More News From LTK

LTK and Northwestern University Retail Analytics Council Release Annual CMO Creator Marketing Study: Creators are #1 Increased Investment in 2026

DALLAS--(BUSINESS WIRE)--LTK, the company that turned influence into a global economy, today released findings from its third annual creator marketing study in partnership with Northwestern University’s Retail Analytics Council. The study reveals how CMOs are prioritizing creator-led strategies in 2026, underscoring the channel’s growing role in shaping brand trust, awareness, and commerce. Creators Take Top Spot for Increased Marketing Investment For 2026, creators lead the list of marketing c...

LTK Announces 2025 LTK Award Winners at Annual Creator Conference

DALLAS--(BUSINESS WIRE)--LTK, the company that turned influence into a global economy, announced the annual LTK Award winners at LTK Con 2025, the company’s 13th annual creator conference. The awards spotlight the creators shaping culture and commerce by building loyal communities on LTK and the brands redefining creator partnerships through strategic collaborations. This year’s creator winners exemplify the power of authentic storytelling, creativity, and trust to inspire millions. The LTK Awa...

LTK Introduces Brand Profiles to Unlock Direct Consumer Engagement in the LTK app; Offers Brands Free Access to LTK Brand Platform

DALLAS--(BUSINESS WIRE)--LTK, the company that turned influence into a global economy, today announced two major updates for brands: the launch of Brand Profiles in the LTK consumer app and, for the first time, free access to LTK’s brand platform. Together, these updates transform how brands connect with consumers and scale their creator partnerships on LTK. With Brand Profiles, any brand can now establish their own presence in the LTK app, curating creator content that features their brand to...
Back to Newsroom