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MRCA Acquires Three Consumer Brands; Forms New Consumer Product Manufacturing Division

Elton Rivas to Lead New Business Unit

EL PASO, Texas--(BUSINESS WIRE)--Manufacturing Revitalization Corporation of America (MRCA) announced today its formation of a new business unit to better support its ever-growing manufacturing of consumer products in the USA. This announcement is coupled with the acquisition of three direct-to-consumer and ecomm brands whose products will be made in MRCA facilities. Elton Rivas, co-founder of Semi Exact, largest of the DTC brands acquired, was appointed to lead this new business unit.

“Our mission at MRCA is to preserve US-based manufacturing. We’ve purchased five legacy American manufacturers and we’re still growing. Historically, our facilities’ customers were business-to-business clients. Meaning we made parts for our clients’ end-product. Several consumer brands approached us recently to take over manufacturing – to near-shore from a foreign supplier or to reduce production and shipping times. These opportunities add volume and revenue to our current manufacturing firms,” said MRCA’s Chief Strategy Officer, Jason Azevedo.

“Adding more DTC brands to our client roster makes sense. Wisconic, our plastic injection molding factory in Wisconsin, already makes the consumer brands Bottle Buddy and Party Pal,” added Keven Azevedo, Chief Product officer. “Adding these new brands to our existing portfolio presents a great opportunity to scale both the B2B and DTC productions within our group.”

Elton Rivas, founder of Semi Exact, a purveyor of high quality ready-to-make furniture, was among the early brands to reach out. Rivas explained: “We were at a transition point and evaluated the best path forward to continue to serve our customer base. MRCA’s ever-growing capabilities, and history in metal-goods manufacturing through its company Wells Industries became an ideal fit for our needs.”

Rivas’ background makes him an ideal candidate to lead this new division:

Other recently acquired DTC brands include:

Subpod: An in-ground composting system that diverts waste, rebuilds soil and helps you grow food. Seventy-two percent of this Australian DTC company’s customers are in the US.

Hungry Bin: A fast and convenient way to compost up to 5lbs of food scraps daily – turning it into fantastic fertilizer and plant food.

Looking ahead, Rivas said, “This is the first step in building an infrastructure to deliver for both B2B clients and DTC brands. Next, we’ll continue to evaluate the best fitting brands to produce within our manufacturing capabilities, from plastic injection molding, to metal goods, and more. There has been a turning tide for many years and now is a great opportunity for brands looking for American manufacturing to reach out to see how we can support their needs.”

About MRCA:

Founded by manufacturing veterans who believe in the power of American ingenuity, Manufacturing Revitalization Corporation of America (MRCA) aggregates American companies (often legacy manufacturers) to enable long-term business continuity, protect employees and ensure growth. Seeking to assure America’s manufacturing capacity remains viable, MRCA works alongside current management to contribute to the company’s ongoing success. Its focus is to revitalize, not to replace – and to ensure manufacturers remain in business, continue to serve their clients and explore new growth opportunities.

Contacts

Steve Hermosillo, MRCA
S.hermosillo@mrca.net; (408) 644-4933

Manufacturing Revitalization Corporation of America


Release Summary
US Manufacturing roll-up creates consumer unit, acquires DTC businesses, names new head
Release Versions

Contacts

Steve Hermosillo, MRCA
S.hermosillo@mrca.net; (408) 644-4933

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