AVERAGE MONTHLY
VIEWS ON NEWS
BACKLINKS TO BUSINESSWIRE.COM
92K+91K+90K+89K+88K+DISTRIBUTION MEDIA POINTS
+52%+51%+50%+49%+48%YOY views to Business Wire releases
Business Wire Boosts Your SEO Efforts
Business Wire follows SEO best practices to make sure your news gets seen by journalists and search engines. With over 57 million annual visits to press releases on BusinessWire.com, interested readers are finding your story.
Visibility & Credibility
Visibility & Credibility
Optimized press releases boost visibility and your brand’s credibility through authoritative backlinks and search rankings. The results: your news get seen, trusted, and shared.
Backlink Potential
Backlink Potential
Backlinks (links from other websites pointing to your press release) help search engines recognize your news as relevant, increasing both reach and impact.
Fast Indexing
Fast Indexing
Structured SEO elements like clear headlines, keywords, and metadata help search engines index your news faster, getting your story in front of readers sooner.
Best Practices for SEO-Friendly News Releases
Want your news to get found, read, and shared? Following these best practices helps your press release rank higher in search results, reach the right audience, and make the biggest impact online.
Keyword Strategy
Pick one or two main keywords, like your brand or campaign hashtag, plus a few supporting terms, and work the primary keyword naturally into your headline and subheadline. Use phrases your audience might type in a casual search, and include links to your website or landing page.
Headline Optimization
Link Placement & Anchor Text
Multimedia Enhancement
Geographic Distribution & Local SEO
Schema & Metadata
Ready to Share Your News?
Turn your press release into tomorrow’s headlines. We’re standing by to help you distribute your news.