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Cash App Partners with WNBA All-Star Angel Reese to Unveil Community Basketball Court in Chicago, Deepening Commitment to Women’s Sports and Economic Equity
CHICAGO--(BUSINESS WIRE)--Cash App & WNBA's Angel Reese unveil a community basketball court in Oakwood Beach, in partnership with Project Backboard & Angel C. Reese Foundation...
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VideoAmp Launches THE REPLAY Revealing New Insights Into Live Sports Audiences
NEW YORK--(BUSINESS WIRE)--Today, VideoAmp is debuting a new monthly insights report called THE REPLAY – an interactive analysis of television viewership across major sports tentpole events. Each edition of THE REPLAY will explore the nuances of viewing behavior, regional loyalty, and audience segmentation that shape how America tunes in at home and in public venues leveraging VideoAmp’s out-of-home measurement tools. VideoAmp’s out-of-home measurement examines whether fans gathered in public v...
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BetterHelp Joins Forces with Three WNBA Powerhouse Teams as Official Mental Health Partner
MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--BetterHelp, the world's largest online therapy platform, today announced multi-year partnerships with the WNBA’s 2024 Champion New York Liberty, Las Vegas Aces and Dallas Wings. Tipped off during Mental Health Awareness Month in May, the partnerships align BetterHelp with all three teams on mental health initiatives, and aim to drive critical conversations around the importance of mental wellness, especially among athletes. "The extraordinary rise of wome...
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Indiana Fever, Pacers Sports & Entertainment Tap Salesforce to Scale Fan Engagement with Agentic AI
SAN FRANCISCO--(BUSINESS WIRE)--Salesforce (NYSE: CRM), the world’s #1 AI CRM, today announced that the Indiana Fever and its parent organization Pacers Sports & Entertainment (PS&E) are deploying Agentforce, Salesforce’s digital labor platform, to autonomously scale deeper, more personalized connections with their rapidly expanding fanbase and augment its marketing and sales teams with agentic AI. In 2024, the Indiana Fever set records in viewership, game attendance, and digital engage...
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Herbalife and IMPACT Basketball Announce the Girls EmpowerHer Performance Basketball Clinic Tour
LOS ANGELES--(BUSINESS WIRE)--Herbalife, a premier health and wellness company, community, and platform, today announced the launch of its first-ever Girls EmpowerHer Performance Basketball Clinic Tour in partnership with IMPACT Basketball. Designed for girls ages 8–15, the tour will bring free elite-level clinics to five major cities across the U.S., offering up to 100 participants in each location the chance to grow both as athletes and individuals. More than just skill development, the tour...
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Knicks Announce Coaching Change
NEW YORK--(BUSINESS WIRE)--The New York Knicks announced today that the team has relieved head coach Tom Thibodeau of his duties. “Our organization is singularly focused on winning a championship for our fans. This pursuit led us to the difficult decision to inform Tom Thibodeau that we’ve decided to move in another direction,” said Knicks President Leon Rose. “We can’t thank Tom enough for pouring his heart and soul into each and every day of being the New York Knicks head coach. He led us not...
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Freestyle Chess’ Grand Slam Tour Will Make its U.S. Debut at Wynn Las Vegas
LAS VEGAS--(BUSINESS WIRE)--Freestyle Chess, the innovative chess league co-founded by Magnus Carlsen and Jan Henric Buettner that prioritizes creativity over memorization, will bring their Grand Slam Tour to the United States for the first time this July. The event, hosted at Wynn Las Vegas, will kick off with “Chesstival” on July 13, featuring current and former NBA players in a knockout-style chess tournament. Thanks to a partnership with Chess.com, $50,000 in total prize money will be donat...
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BIG3 and iHeartMedia Announce Multiplatform Partnership
LOS ANGELES--(BUSINESS WIRE)--Today the BIG3 announced a partnership with iHeartMedia, the #1 audio company in the U.S., that will bring BIG3 games and content to new audiences through iHeartMedia’s expansive multiplatform network; and names iHeartRadio – the all-in-one digital music, podcasting and live streaming radio service – the audio home of BIG3 games. The league’s eighth season tips off on Saturday, June 14, 2025 in Chicago, IL at Allstate Arena at 4pm ET live on CBS with play-by-play o...
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JD Sports and adidas Partner with Aaliyah Edwards of the Washington Mystics on Donation to DC’s Simon Elementary School
WASHINGTON--(BUSINESS WIRE)--JD Sports, adidas, and Washington Mystics forward Aaliyah Edwards will present a $10,000 donation to Simon Elementary School in Washington, D.C., on Friday, June 6. The donation stems from Edwards’ March 2025 appearance on Community Voices, a JD Sports social media series that features celebrities, athletes, and activists to amplify and fund underrepresented voices. During the episode, and in honor of Women’s History Month, Edwards discussed the women who have inspi...
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nVent Tips Off Second Year as Lynx Changemakers Partner
MINNEAPOLIS--(BUSINESS WIRE)--nVent Electric plc (NYSE:NVT) (“nVent”), a global leader in electrical connection and protection solutions, today announced it will once again be a Minnesota Lynx Changemakers partner. After being an inaugural partner of the Lynx Changemakers program from the WNBA’s Minnesota Lynx basketball team, nVent again chose to participate in the program as part of the company’s ongoing commitment to building the next generation of leaders and promoting awareness of manufact...