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US Households to Cut Holiday Budgets by 5.5%, Returning to 2024 Levels
BOSTON--(BUSINESS WIRE)--Holiday retail sales forecasts are mixed. Americans plan to spend 5.5% less this season, an average of $1,018, according to Simon-Kucher's 8th Annual Holiday Shopping Study, returning back to 2024 levels. As household budgets shrink, any retail revenue growth will likely come from higher prices, rather than more purchases, causing retailers to fight for every hard-earned dollar. "Holiday budgets are being reset, not abandoned," said Shikha Jain, Partner and Head of Cons...
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Black Friday Isn't the Only Time UK Shoppers Chase a Deal, Valuedynamx Finds
LONDON--(BUSINESS WIRE)--Black Friday and the December holidays get most of the attention from brands planning promotions, but new analysis from leading purchase rewards provider, Valuedynamx, shows they're only part of the story. Consumers look to their rewards programmes for good deals year-round, and when and how they use these offers shifts constantly, with payday, weather and seasonal needs all playing a role. The analysis draws on millions of real-world purchases made through offers acros...
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Mundial Media: Holiday Context Drives Up to 93% Lift Across Multicultural Q4 Campaigns
NEW YORK--(BUSINESS WIRE)--As brands prepare for the critical fourth-quarter shopping season, new analysis from Mundial Media, the AI-first advertising platform for growth audiences, reveals that culturally relevant holiday contexts can significantly outperform standard advertising benchmarks across multicultural audiences, giving marketers a data-driven case for activating holiday campaigns well before Black Friday.An analysis of five 2022–2026 holiday campaigns powered by Cadmus AI, Mundial Me...
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Infobip Predicts ~200 million Black Friday and Cyber Monday Interactions in UK as AI Reshapes the 2026 Shopping Season
LONDON--(BUSINESS WIRE)--Infobip predicts that around 193 million messages will be sent from businesses to consumers across Black Friday and Cyber Monday 2026 in the UK....
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Adobe: U.S. Holiday Shopping Season to Hit Record $275.1 Billion Online, Rising 6.7% YoY
SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq: ADBE) released today its online shopping forecast for the 2026 holiday season, covering the period from Nov. 1 to Dec. 31, 2026. Based on Adobe Analytics data, the analysis provides the most comprehensive view into U.S. e-commerce by analyzing direct transactions online. Adobe’s forecast is based on over 1 trillion visits to U.S. retail sites, 100 million SKUs and 18 product categories—more than any other technology company or research organizat...
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Sensormatic Solutions Predicts 2026’s Busiest Holiday Shopping Days in Asia Pacific
SINGAPORE--(BUSINESS WIRE)--Sensormatic Solutions, the leading global retail solutions portfolio of Johnson Controls (NYSE: JCI), today released its annual global predictions for the holiday season’s busiest shopping days. Across Asia Pacific markets, analysis of its ShopperTrak Analytics traffic data reveals that Boxing Day (Dec. 26) is predicted to be a major driver of in-store shopping activity, particularly in Australia and New Zealand, while Christmas Day (Dec. 25) is expected to be South...
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Resumen: Infobip pronostica 7300 millones de interacciones en Black Friday y Cyber Monday, en un contexto donde la IA redefine la temporada de compras 2026
VODNJAN, Croacia--(BUSINESS WIRE)--La plataforma de comunicaciones en la nube orientada a la IA Infobip pronostica 7300 millones de interacciones de clientes en Black Friday y Cyber Monday 2026, en un contexto donde la IA y los canales conversacionales transforman la manera en que los consumidores descubren productos, reciben ofertas y acceden a ayuda. Una nueva investigación de Infobip revela además que el 63,2 % de los consumidores han utilizado un asistente de IA o un chatbot durante una com...
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Infobip prévoit 7,3 milliards d'interactions pour le Black Friday et le Cyber Monday, alors que l'IA repense la saison des achats de 2026
VODNJAN, Croatie--(BUSINESS WIRE)--Infobip, plateforme mondiale de communications cloud AI-First, prévoit plus de 7,3 milliards d'interactions clients lors du Black Friday et du Cyber Monday 2026, car l'IA et les canaux conversationnels repensent la manière dont les consommateurs découvrent les produits, reçoivent des offres et accèdent au service client. Une nouvelle étude d'Infobip révèle également que 63,2 % des consommateurs ont utilisé un assistant IA ou un chatbot pour faire leurs achat...
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Riassunto: Infobip prevede 7,3 miliardi di interazioni tra il Black Friday e il Cyber Monday, con l'IA che trasformerà la stagione dello shopping 2026
VODNJAN, Croazia--(BUSINESS WIRE)--La piattaforma globale di comunicazioni cloud incentrata sull'AI Infobip prevede che tra il Black Friday e il Cyber Monday del 2026 saranno effettuate oltre 7,3 miliardi di interazioni con i clienti, dato che l'IA e i canali conversazionali stanno trasformando il modo in cui i consumatori scoprono i prodotti, ricevono offerte e si rivolgono all'assistenza. Una nuova ricerca a cura di Infobip rivela inoltre che negli ultimi 12 mesi il 63,2% dei consumatori ha...
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Infobip prognostiziert 7,3 Milliarden Interaktionen an Black Friday und Cyber Monday – KI prägt die Einkaufssaison 2026
VODNJAN, Kroatien--(BUSINESS WIRE)--Die globale, KI-orientierte Cloud-Kommunikationsplattform Infobip prognostiziert mehr als 7,3 Milliarden Kundeninteraktionen am Black Friday und Cyber Monday 2026, da KI und dialogorientierte Kanäle die Art und Weise verändern, wie Verbraucher Produkte entdecken, Angebote erhalten und Support in Anspruch nehmen. Eine neue Studie von Infobip zeigt zudem, dass 63,2 % der Verbraucher in den letzten 12 Monaten beim Einkaufen einen KI-Assistenten oder Chatbot genu...