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Chosen Foods Launches Line of Avocado-Oil Based Dressings

America’s #1 Avocado Oil* and Rapidly Growing Mayonnaise Brand Expands Portfolio with Four New Clean Ingredient Dressings Made with 100% Pure Avocado Oil

SAN DIEGO--(BUSINESS WIRE)--Chosen Foods, America’s #1 Avocado Oil*, and one of the few brands guaranteed to be 100% pure, is rolling out four new dressing flavors and bringing back three new and improved classic flavors: NEW Zesty Italian, Homestyle Balsamic, Greek Artichoke, Strawberry Pistachio, and improved Classic Ranch, Steakhouse Caesar, and Lemon Garlic.

Consumer testing conducted by Chosen Foods found that 72% of consumers who are dissatisfied with the feel good dressing options currently available on the market dislike the taste.** As a rapidly growing mayo brand,* Chosen Foods has aggressively expanded its condiment portfolio to craft a full line of dressings that delivers the delicious taste consumers are missing, using only clean and simple ingredients.

Chosen Foods Dressings are made with 100% Pure Avocado Oil, crafted with premium vinegars and herbs, and naturally sweetened with pear juice. Available in a variety of delicious creamy and vinaigrette-style options:

  • Classic Ranch - A delicious combination of umami, bright herbs, and rich creaminess, this ranch dressing delivers all the classic flavor you love with a clean, modern twist.
  • Steakhouse Caesar - This ultra-delicious, perfectly garlicky, subtly parmesan-y, with a hint of anchovy, Caesar dressing is the unrivaled steakhouse classic you know and love – right at home.
  • Lemon Garlic - This tangy dressing is sunshine in a bottle as lemon mingles with robust garlic for an unforgettable zesty combo you’ll never want to stop drizzlin’.
  • Zesty Italian NEW! - This balanced and beautiful Italian dressing is made with the perfect blend of premium red wine vinegar, herbs and spices.
  • Homestyle Balsamic NEW! - Rich, smooth, and sophisticated, this tangy balsamic vinegar tangos with dijon mustard and shallots to create a touch of magic.
  • Greek Artichoke NEW! - This light & balanced blend of savory artichokes, lively herbs, and a kick of Calabrian chili will take your everyday salad to new heights.
  • Strawberry Pistachio NEW! - The tantalizing combination of strawberry, grapefruit, blood orange, and pistachios come together in perfect harmony.

“At Chosen Foods we are committed to transforming the kitchen pantry by launching feel good, great tasting products that are made with 100% Pure Avocado Oil and simple ingredients,” said Sarah Barnes, Chief Marketing Officer at Chosen Foods. “There is an undeniable opportunity to transform the salad dressing category, which today mainly consists of products made with seed oils, and other suboptimal ingredients. Chosen Foods’ New Salad Dressings deliver uncompromised taste without any of the bad stuff. If you feel good about everything you’re putting in your salad, why shouldn’t you feel good about your salad dressing too?”

Chosen Foods’ Dressings are nationally available at Target, Kroger, Walmart, Sprouts, HEB, Thrive Market, and many more retail locations coming later this summer at an SRP of $4.98-$6.99. They are also available on Chosen Foods’ website and Amazon.

About Chosen Foods

With a mission to transform kitchens across America by replacing bad fats with the good fats found in avocados, Chosen Foods offers a robust portfolio of avocado oil-based products, including oils, sprays, mayos, salad dressings, dip and drizzle sauces, and chocolate hazelnut spread. In addition to being America’s #1 Avocado Oil brand, Chosen Foods is now one of the fastest-growing mayonnaise brands* in the country. Learn more at www.chosenfoods.com/.

*Sales Data MULO L52W end 04/20/2025
**Chosen Foods Concept Test

Contacts

Media Contact:
Jack Bongiovi
RKPR, a Finn Partners Company
Jack.Bongiovi@finnpartners.com
212-715-1659

Chosen Foods


Release Summary
Chosen Foods, America’s #1 Avocado Oil,* is rolling out four new dressing flavors and bringing back three new and improved classic flavors.
Release Versions

Contacts

Media Contact:
Jack Bongiovi
RKPR, a Finn Partners Company
Jack.Bongiovi@finnpartners.com
212-715-1659

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