Ceto Launches Nova: Transforming Profitability for Community Banks and Credit Unions
Ceto Launches Nova: Transforming Profitability for Community Banks and Credit Unions
ALPHARETTA, Ga.--(BUSINESS WIRE)--Ceto, a leader in financial consulting solutions for 30 years, proudly unveils Nova, a next-generation platform designed to revolutionize how community banks and credit unions enhance profitability, streamline operations, and outpace competitors. Powered by a hybrid human + SaaS approach, Nova uniquely combines expert strategic guidance with advanced software capabilities, delivering a smarter, faster path to sustained growth.
Introducing Nova: Ceto’s Hybrid Human + SaaS Platform That’s Redefining Profitability for Community Banks and Credit Unions.
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Innovative Features for Unmatched Performance
Nova offers a suite of advanced applications, including:
- Vantage: Stay ahead of the competition by tracking real-time rates, fees, and product offerings. Nova transforms complex market data into clear, actionable insights, empowering you to make smarter pricing decisions and attract more customers.
- Nexus: Take control of vendor relationships with advanced Contract Lifecycle Management. Track contracts and invoices, and receive renewal alerts to prevent costly auto-renewals. (Launched April 2025)
- Pulse: Measure your institution against industry peers using key metrics, populated via Ceto’s proprietary algorithms and your institution-specific data. Identify inefficiencies and unlock new opportunities. (Launching Q3 2025)
With an intuitive interface and robust data analytics, Nova enables financial institutions to stay ahead of the curve, optimize revenue, and streamline operations.
Vantage: Actionable Market Intelligence
Vantage, Nova’s first solution, is used by community banks and credit unions to receive insights about their competitors’ products, fees, and rates. Leverage this data to make adjustments to fees, rates, or account offerings, improving profitability and competitiveness.
Integrating Vantage into your competitive analysis is easy:
- Identify your competitors. Our experienced in-house market research team will collect all-encompassing data from competitors of your choice. This research includes account specifics, ancillary and commercial service pricing, lending rates and fees, CD rates, and much more.
- Visualize your market. Interactive charts and tables highlight competitive strengths, weaknesses, and pricing gaps.
- Real-time data updates. With ultimately accurate monthly rate updates plus real-time product updates, Ceto eliminates your institution’s need for competitive research.
Nova Vantage stands out with its ease of use and unmatched data accuracy. Driven by user feedback, Ceto continuously enhances Nova, recently adding certificate of deposit rate tracking.
Nexus: Smarter Contract Management
Nova's Nexus application, launched in April 2025, is designed specifically for banks and credit unions to eliminate inefficiencies in vendor contract management.
Nexus makes keeping track of contracts simple:
- Upload and store contracts. Effortlessly organize vendor agreements in one secure, searchable platform, reducing administrative burden and eliminating the risk of missing critical deadlines or costly auto-renewals.
- Receive contract alerts. Never miss a renewal again with automated alerts that give you ample time to renegotiate contracts, optimize terms, and avoid unexpected expenses.
- Manage invoices. Take control of vendor payments with centralized invoice tracking, ensuring accurate payments while preventing duplicate charges or overlooked expenses.
Unlike traditional vendor management tools, Nova Nexus is built specifically for financial institutions. Phase two of Nexus will introduce vendor risk assessment, equipping financial institutions with the tools needed to evaluate and mitigate risks. This enhancement will assist in regulatory compliance and operational security.
Pulse: Data-Driven Performance Insights
Launching in May 2025, Nova’s Pulse solution gives financial institutions the power to measure their operational efficiency against industry peers. By integrating historical and real-time data, banks and credit unions can assess performance gaps and adjust their strategies.
Pulse at a Glance:
Data Upload Portal: Easily upload your institution’s financial data and benchmark performance against industry peers, uncovering opportunities to improve efficiency and profitability.
Dynamic Visualizations: Gain instant clarity with dynamic dashboards that visualize performance gaps, helping you prioritize initiatives that drive measurable results.
For the first time, Ceto’s proprietary consulting data will be integrated into an interactive, self-service platform.
"Nova represents a significant leap forward for community financial institutions," said Douglas Ceto, President and CEO of Ceto. "By transforming data into actionable insights, we're empowering our clients to drive profitability and innovation."
Product Launch Timeline
- Available Now: Vantage
- April 2025: Nexus
- May 2025: Pulse
- Expected Q3 2025: Atlas
- Expected 2025: Lucira
To learn how Nova can transform your institution’s profitability, schedule a demo today at https://www.ceto.com/contact.
About Ceto: Ceto is a trusted partner for community banks and credit unions, delivering innovative solutions that drive profitability and operational excellence. Learn more at ceto.com.
