100 Years of Purdy® Pride—Now With 3 New Tools for Professional Painters

CLEVELAND--(BUSINESS WIRE)--Purdy®, the #1 brand preferred by professional painters*, is celebrating a historic milestone—100 years of crafting high-quality tools trusted by Pros and DIYers alike. To mark a century of painting excellence, the company is launching three new products that keep the tradition going strong: the Purdy Altitude™ Roller Cover, the Purdy POLE+ Extension Pole and the Purdy Pro-Extra® High-Capacity Brush.

For a century, Purdy has remained committed to developing best-in-class tools to make painting easier, faster and more precise for professionals.

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“For a century, Purdy has remained committed to developing best-in-class tools to make painting easier, faster and more precise for professionals,” said Randi Boss, VP of Marketing, Purdy. “We work closely with Pros to understand their unique challenges and develop new innovative products to enhance their craft.”

*2024 inPAINT Magazine Brand Preference Survey, Brush and Roller Categories. May/June Issue.

Introducing the Newest Innovations by Purdy:

• Altitude™ Roller Cover – Engineered for ultimate efficiency, the Altitude™ roller cover produces a superior smooth finish with 50% more coverage compared to Purdy WhiteDove™ roller cover when used with premium paints. It’s unique microfiber and polyester blended fabric delivers an ultra-smooth, uniform application and superb hide, allowing painters to complete jobs fast. Learn more.

• POLE+ Extension Pole – Designed for maximum performance, the POLE+ features 2x adjustability with a secure pin lock every 3", when compared to Wooster® Sherlock® GT® Pole. This pin-locking mechanism ensures stability, preventing slippage and increasing reliability. POLE+ is available in six different sizes, extending up to 16 ft., for any size paint job. The thickness of the pole reduces flex to provide more control, while its soft-close grip absorbs shock for durability. Learn more.

• Pro-Extra® High-Capacity Brush – Handcrafted by skilled Purdy brushmakers, this brush is built to increase productivity, with a patented design that holds 40% more paint compared to the Purdy Pro-Extra® Glide™ brush, when used with premium paints. This brush helps Pros finish jobs fast by reducing trips to the paint bucket. Learn more.

“Reaching this 100-year milestone is a testament to the trust and loyalty of the professional painters who have made Purdy their go-to brand for generations,” added Boss. “As we look to the future, we remain focused on innovation and our unwavering commitment to quality.”

Built by Hand. Backed by History.

What started in a Portland, Oregon, garage in 1925, when S. Desmond Purdy handcrafted his first brush, has grown into a brand trusted by Pros. For 100 years, Purdy has stayed true to its roots, continuing to handcraft brushes with a commitment to quality and tools that elevate the way painters work. That purpose-driven innovation is what continues to set Purdy apart—then, now and for the next hundred years.

For more information about the brand’s anniversary celebration, visit www.purdy.com/100.

Where to Buy

The new Purdy Altitude™ Roller Cover, Purdy POLE+ Extension Pole and Purdy Pro-Extra® High-Capacity Brush are now available at Sherwin-Williams® stores and online, with additional availability at other retailers throughout the year. Visit www.purdy.com/where to buy to find a retailer near you.

About the Purdy® Brand

Purdy has been crafting high-quality painting tools since 1925, earning the trust of professional painters and DIYers. Known for its innovation and high-quality tools, Purdy continues to lead the industry in providing premium handcrafted brushes, rollers, extension poles and painting accessories.

†Wooster, Sherlock, and Sherlock GT are trademarks of The Wooster Brush Company.