Sunbit Enhances Spanish Language Capabilities to Improve Accessibility and Customer Experience

LOS ANGELES--(BUSINESS WIRE)--Sunbit, the company building financial technology for real life, announced Spanish-language capabilities for its point-of-sale customer journey for Sunbit’s buy now, pay over time technology product. This enhancement underscores the company’s commitment to continually improving accessibility and making the customer experience as seamless as possible for all consumers and the merchants who offer Sunbit financial technology as a value-added option to their customers.

“At Sunbit, we are dedicated to refining our offerings to ensure financial solutions are accessible for everyone,” said Idan Tzror, Chief Retail Officer, Sunbit. “The growing Spanish-speaking population in the U.S. significantly impacts the economy by contributing to a large portion of the workforce, driving consumer spending, and fueling economic growth,” continued Tzror.

Sunbit offers a seamless, lightning-fast approval process that delivers decisions quickly, removes friction at the point of sale, and helps businesses improve conversion rates and customer satisfaction. The company is continually working to deliver the best, most streamlined consumer experiences, empowering merchants to better serve their customers.

Sunbit’s merchants have consistently emphasized the importance of Spanish language capabilities, with more than 40% of the respondents surveyed receiving customer requests for products or services in Spanish 1-3 times per week. And nearly 70% of those surveyed believe that offering products in Spanish will increase credibility, satisfaction, and trust.

In early trials, Yoni Gonzalez, Service Director at Downey Nissan, said, “The introduction of this feature has significantly enhanced our clients’ experience, as it allows them to navigate the program in their preferred language. This addition not only broadens our accessibility but also fosters a more inclusive environment for all users.”

With this expansion, Spanish-speaking consumers can more conveniently navigate the entire financing process with ease and clarity.

About Sunbit: Sunbit builds financial technology for real life. Our financial technology products have helped millions of people ease the stress of paying for life’s expenses by giving them more options on how and when they pay. Sunbit’s technology brings no-fee credit cards for top retailers. The company’s BNPL solution is found in over 50% of all auto dealership service centers and is the fastest-growing and second-largest dental patient financing solution. Loans are made by Transportation Alliance Bank, Inc., dba T.A.B. Bank, which determines qualifications for and terms of credit. The Sunbit Card is issued by T.A.B. Bank, pursuant to a license from Visa U.S.A. Inc. Use of the card is subject to the cardholder agreement.